Published on
July 22, 2026
by
Kate Santoro, BS.
Email marketing best practices are useful knowledge for anyone in marketing or business, as email continues to be a profitable digital channel that gives you direct access to your audience without interference from algorithms.
Email marketing can help you drive sales, boost traffic, nurture leads, and build customer loyalty, but only if your emails reach your subscribers’ inboxes, encourage them to open your messages, and persuade them to take action. These 35 email marketing best practices lay out how to do just that.
To complement these best practices, Quillbot’s Email Templates make it easy to create polished and professional emails without starting from scratch.
Key takeaways
- Build a high-quality email list from the start. Grow your audience organically, always get permission before emailing, and maintain a clean subscriber list to improve engagement and deliverability.
- Send relevant, personalized emails. Segment your audience, tailor your messaging, and focus on providing value so every email feels useful—not generic.
- Optimize every part of your email. Strong subject lines, mobile-friendly design, clear CTAs, and authenticated domains all work together to increase opens, clicks, and conversions.
- Measure, test, and improve continuously. Track key email marketing metrics, run A/B tests, and use analytics and AI to refine your campaigns over time.
Continue reading: Email Marketing Best Practices | 35 Tips for Success
Published on
July 20, 2026
by
Kate Santoro, BS.
Newsletter examples can help you get an idea of how to create a newsletter that resonates with your audience. Email newsletters are one of the main types of content marketing, and print newsletters can be a great way to keep in touch with family, friends, and other communities.
Whether you’re looking to create an email or printed newsletter, checking out newsletter examples can guide you with respect to writing copy, creating a visual template, and applying your brand identity.
To that end, this article contains 10 newsletter examples and why they’re good. All these examples were created with Quillbot’s Newsletter Templates, so if you see an idea that inspires you, you can start recreating and customizing it in just a few clicks.
Key takeaways
- See what makes a great newsletter. Explore 10 newsletter examples—from marketing campaigns to school, company, and community updates—to spark ideas for your own.
- Learn the strategies behind each example. Discover why each newsletter works, including effective subject lines, clear layouts, strong branding, and compelling calls to action.
- Apply proven newsletter best practices. Get practical tips for writing engaging content, designing for readability, personalizing messages, and tracking performance so your newsletters achieve their goals.
- Customize templates instead of starting from scratch. Every example is built with Quillbot’s Newsletter Templates, making it easy to adapt ideas into newsletters that fit your brand and audience.
Continue reading: 10 Newsletter Examples | Visuals & Why They’re Good
Published on
July 13, 2026
by
Kate Santoro, BS.
Email marketing examples can help inspire the design, content, and logistics of your own email marketing. Email may seem like an outdated, unglamorous channel, but it’s actually, for many organizations, a profitable, “owned” form of content marketing.
With email marketing, you don’t need to worry about algorithms and your budget for prices per click. Instead, you can segment and curate audience lists to nurture your customers and guide them towards conversion.
This article includes email marketing ideas for the 4 types of email marketing, with some helpful tips along the way. And once you get inspired, use Quillbot’s Email Templates to turn ideas into reality.
Key takeaways
- Email marketing falls into four main categories—transactional, promotional, newsletters, and retention (behavioral)—and each supports a different stage of the customer journey.
- See real-world examples of every email type, including order confirmations, welcome emails, product launches, newsletters, abandoned cart reminders, and re-engagement campaigns, with explanations of what makes each one effective.
- Use these examples as inspiration for your own campaigns, then adapt the layouts, messaging, and design principles to create emails that engage subscribers and increase conversions.
Continue reading: Email Marketing Examples | 12 Emails & Helpful Tips
Published on
May 25, 2026
by
Kate Santoro, BS.
Marketing fundamentals are the core principles businesses use to identify target audiences, develop products and services that meet customer needs, and communicate value effectively. They form the foundation of how organizations attract, convert, and retain customers, making them essential knowledge for marketers and anyone working alongside marketing teams.
This guide shares the fundamentals of marketing to help you get a clear understanding of how marketing works, what it involves, and the strategies it entails. Learn about the 7 Ps of marketing, different types of marketing, and how to set up your own marketing strategy.
Quillbot’s AI Chat can help you brainstorm ideas for your own marketing, from content marketing topics to email marketing subject lines to the key performance indicators (KPIs) you should be tracking to measure your success.
Key takeaways
- Marketing fundamentals explain how businesses attract, convert, and retain customers by understanding audience needs, creating clear value, positioning offerings effectively, maintaining consistent branding, and choosing the right channels to reach users.
- Core strategy is built on proven frameworks like the marketing mix (4 Ps and expanded 7 Ps), which help structure decisions around product, price, place, promotion, and service experience factors such as people and process.
- There are many types of marketing (like content, email, and pay-per-click) that target different goals and support different strategies. Understanding how these compare and contrast is one of the fundamentals of marketing.
- Modern marketing is data-driven and iterative, using funnels, analytics, and performance metrics to test, measure ROI, and continuously improve campaigns while strengthening long-term customer relationships and loyalty.
Continue reading: Marketing Fundamentals | Core Concepts & Definitions
